Endure To Cure's Founder Climbs for 12 hours

Have you ever thought “hey, I’m going to walk on a treadmill, at an incline, with a full pack and climbing boots, for 12 hours?” Probably not. Jason Sissel has, and he’s doing it right now.

Jason’s at Universal Sole and is attempting to climb 30,000 feet today – that’s 1,000 feet higher than Mt. Everest. He’s doing this four days before he leaves to climb Mt. Kilimanjaro. Yes, in case you’re wondering, he is insane, but at least he’s crazy for a good cause.

Jason’s the founder of Endure To Cure, a non-profit that’s raising money for pediatric cancer research, treatment, and care. He’s performing all sorts of endurance feats to increase awareness, including climbing the Seven Summits. He’d actually climbed Mt. Kilimanjaro once before (pictured), and will be climbing the real Mt. Everest in 2012.

Go root him on today and while enjoying the beverages from Red Bull and Goose Island, hop on a treadmill or, better yet, purchase something from Universal Sole. 10% of all purchases today go towards Endure To Cure. If you can’t make it, consider making a donation here.

I’ll be climbing Mt. Kilimanjaro myself this summer!